← Back to Home
How Jannah Marketing tracks 125+ retailers across the Eastern Province
A custom Inzeedo Distribution Management System case study.
The Client
Jannah Marketing (Pvt) Ltd manufactures and distributes SunStar carbonated soft drinks, competing against national brands with a lean team and a strong Eastern Province home market.
The Challenge
Distribution to a large retailer network was tracked manually. Their team had no live visibility into which shops ordered, route sales performance, or outstanding credit balances in real-time. Competing against giants like Elephant House requires a data advantage, not just hustle.
The Solution
Inzeedo built a custom distributor management system covering:
- Retailer database with dynamic route mapping
- Order capture and direct delivery tracking per route
- Robust credit and outstanding balance management
- Sales dashboards slicing data by area, route, and product pack size
The Results
125+
Retailers Managed
18h
Manual Paperwork Saved Weekly
40%
Faster Order Cycle
"Live visibility into route sales that no local rival has."
— CEO, Jannah Marketing